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Learn more about common Product Management terms
SMART goal setting is a technique for creating well-defined goals that are specific, measurable,...
SWOT analysis is a strategic planning technique used to identify and evaluate the Strengths,...
SaaS (Software as a Service) is a software delivery model where the software is hosted on a...
SaaS Product Management is the process of overseeing the entire lifecycle of a Software-as-a-Service...
SaaS Project Management refers to applying project management principles specifically within the...
Sales in Product Management refers to the process of selling the product to customers, which...
Sales Enablement is the process of providing sales teams with the resources and tools they need to...
A sales funnel is a visual representation of the customer journey, from initial awareness of a...
Scalability refers to the ability of a product or system to handle increasing amounts of work or...
Scaled Agile Framework (SAFe) is a methodology for managing and coordinating large-scale projects...
Scope creep refers to the gradual, uncontrolled expansion of a project's goals and deliverables...
Scrum is an agile framework for managing and completing complex projects. It emphasizes teamwork,...
Scrum Agile Framework is a methodology that enables teams to work collaboratively, adapt to change,...
Scrum Meeting is a daily meeting in agile software development where team members discuss progress,...
A Scrum artifact is a tangible and visible item created during the Scrum process, such as the...
Scrum event is a time-boxed event in the Scrum framework where the team plans, inspects, and adapts...
A Scrum master is a facilitator for an agile development team. They are responsible for ensuring...
A Scrum team is a cross-functional group of individuals who work together to deliver a potentially...
Scrumban is a hybrid methodology that combines aspects of Scrum and Kanban project management...
Search engine optimization (SEO) is the practice of improving the quantity and quality of traffic to...
A Service Level Agreement (SLA) is a contract between a service provider and a customer that...
Shadow IT refers to the use of technology applications, systems or services that are not approved by...
The Shape Up Method is a product development framework created by Basecamp that emphasizes problem...
Shipyard Engine is an open-source tool used for deploying and managing Docker containers.
Six Sigma is a data-driven methodology used to improve business processes by identifying and...
Social media marketing is the process of promoting a product or service through social media...
The Software Development Life Cycle (SDLC) is a process used by software development teams to...
A sprint is a time-boxed period of product development where a cross-functional team works to...
A Sprint Backlog is the set of items that a development team has committed to delivering during a...
The Sprint Goal is a short term objective set for a Scrum team to achieve during a specific sprint,...
Sprint Planning is a Product Management term that refers to the process of planning and prioritizing...
Sprints are time-boxed periods of work, usually one to four weeks long, during which a product team...
A stakeholder is any individual or group that has an interest in the success of a product, including...
Stakeholder analysis refers to the process of identifying key stakeholders, understanding their...
Stakeholder management is the practice of identifying all stakeholders who are affected by a...
Standup is a daily scrum meeting held by product teams to discuss progress, plans, and challenges on...
Story Mapping is a Agile product management technique used to visualize and prioritize user stories...
Story Points represent the effort required to complete a user story based on complexity,...
Storyboarding is a visual tool used in product management to illustrate user journeys, workflows,...
Strategic Planning in Product Management is the process of defining the long-term goals and...
Success Metrics are quantifiable measurements used to evaluate the success of a product or feature....
Sunk Cost is a cost that has already been incurred and cannot be recovered, regardless of future...
Surveys are a research method used by product managers to gather feedback from customers and...
System Integration is the process of connecting different subsystems or components within a larger...