Shorter Loop vs Zeda.io: Which is the Better Product Management Platform?

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July 22, 2024

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3 min

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Executive Summary

Shorter Loop and Zeda.io are two popular product management platforms that help businesses streamline their product management activities. After conducting a thorough analysis of both platforms for features, product strength, customer satisfaction, pricing, and support, we have concluded that Shorter Loop is the better product management platform from ideation to product launch and beyond. Shorter Loop offers a more comprehensive set of features from ideate, listen- feedback management and analytics/insights, discover & strategize, define, feature prioritization, & design, plan, sprint/okr & roadmap, user stories, epic and features, build (backlog), launch and continuous measure & learn through experiments and product metrics. Plus, there are better pricing options and more positive reviews from customers.

What is Shorter Loop?

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Shorter Loop is an end-to-end AI-powered SaaS customer-centric product management and discovery platform for visionary product teams of all sizes & business owners worldwide. It allows product managers to identify the right product-market fit, which features to prioritize for development thus reducing 53% market risk.

Why Shorter Loop? Key Features:

It enables PMs to work with designers, and engineering teams under ONE platform across any product dev stages to help them manage their goals, tasks, and projects
Thus, improving the team’s efficiency by 80% with 30% increased satisfaction.

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It is integrated with Jira and Slack – meaning you can check from Shorter Loop in real time the status of development projects, bug management being worked upon in Jira, get notified on team’s communications in Slack, and respond in real-time in Shorter Loop.
Powered by Design Thinking, Agile, Sprint, SaaS, Generative AI, and Deep & Continuous Discovery (market, customer, solution, and business model/go-to-market discovery), it helps teams
discover customer needs
define solutions
plan, and execute product strategies

It consists of all the modules of agile product development stages - Listen, Collaborate, Ideate, Strategize, Define, Design, Prototype/MVP, Build, Launch, Measure, and Learn while keeping customers at the center.
Shorter Loop supports 70% more experiments and idea validation within the tool for all product development stages.
It provides intelligent coaching through the platform

Run experiments to validate your actual customer’s pains, gains, aspirations, and needs.

Key Features

AI-powered product management platform
GDPR compliant and also compliant with other countries’ data privacy and security laws
Customer-centric product discovery and strategy platform
An all-in-one platform that assists teams in discovering customer needs, defining solutions, planning, and executing product strategies
Supports experiments and idea validation within the tool for all product development stages
Provides intelligent coaching through the platform
Provides support online through various resources: video tutorials, how-to articles, help center, blogs, and white paper other than email, chat, and phone/book a free call.
Free training and onboarding

Pricing

Shorter Loop offers a free trial version including ALL features for users to try out the platform. After the trial period, users can choose from three pricing plans:

$21 per month per user billed monthly for Startup Plan with unlimited users and 500 AI-queries, free OOB integrations
$35 per month per user billed monthly for Scale-Ups with growing teams with unlimited users and 1000 AI queries (free OOB integrations and paid custom integration)
Enterprise Plan: Custom pricing with unlimited users, unlimited products and unlimited integrations (free and custom) along with SSO, security, in-house tools

Reviews

Shorter Loop has received 5 out of 5 positive reviews from customers on G2, SourceForge, CrozDesk, and Product Hunt. Customers have praised the platform for its ease of use, intuitive tools, and customer-centric approach.

Sample reviews:

"Great Product Experience Platform!"

As a launch manager, I used Shorter Loop to manage all product launch activities of my departments and other departments such as engineering, sales, marketing, software development, and customer support teams globally in ONE tool. The tool interface is easy to understand and doesn’t require any training. You can either start creating your product launch plan from scratch or bring it from Jira or add it from the product backlog, also bring it from the feedback management module within the tool (Manager and it helps you to prioritize features by using AI-driven analytics, segregating under meaningful themes and make your job very easy to manage all key feedback and split those most important, good but lesser important and nice to have feedback in the product roadmap module. The beauty is you can see your product launch plan and other team’s progress and add/edit/delete/complete as you need.

**Figure:** Product Roadmap (set up ‘realistic and agile product roadmap activities’ by tying it to business objectives with time intervals – shorter and long term. Plus it shows the Kanban view of the product roadmap)

"Shorter Loop: A Must-Have for Marketers Looking to Boost Efficiency"

Shorter Loop simplifies our entire marketing process. From idea generation to analytics, it covers it all. The Idea Manager and persona mapping features of this tool are fantastic. It saved us almost 20% of our time by collecting feedback, analyzing feedback, and deriving insights powered by Generative AI based on the best market research study we conducted for persona validation, and the GTM strategy success rate increased by 3x. Shorter Loop made us more agile and responsive. We always use Shorter loop.

Review collected by and hosted on G2.com.

**Figure:** Idea Manager – Collect, rate, make ideas public, turn ideas into work items – epics, features, and user stories for potential & impactful ideas

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**Figure:** Gather, analyze and synthesize ideas and identify problem summaries and probable solutions for those generated with AI and for most important ideas – turn them into an epic, feature, or user story right away from the Idea manager itself to add to the backlog

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"An easy to use all in one-product management platform"

Prodeasy | Shorter Loop makes my job easy from the ideation stage to product launch (we have so many ideas on how the product needs to be built, but getting the validation through market feedback, user research gives us confidence the product has a need and which ideas will be the right ones to address the need of my target audience/persona). Not just that its AI-enabled platform helped me to create the product vision, and persona canvas based on my target audience, ran experiments from the tool based on hypotheses designed primarily from the persona’s needs, challenges, goals, and aspirations, and based on experiment helped me to create value proposition which is further tied to my business model linking revenue goals, outreach goals to persona, cost structure, customer relationship and more.

Product vision, collab (whiteboard for brainstorming), Business model, persona canvas, and value proposition are magical features of the tool.

Review collected by and hosted on G2.com.

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What is Zeda.io?

Zeda.io is an AI-powered product discovery and strategy platform that helps product leaders identify problems to solve for customers, decide what to build next based on actionable product intelligence, and create product strategies to drive business outcomes.