Integrations

Three ways to bring in your data and evidence, wherever it lives.

Your metrics sit in analytics and billing. Your customers talk in support tickets and sales calls. Your delivery runs in Jira. Bring it in and you can work with it: live KPIs on your dashboard, feedback turned into opportunities, a backlog that stays in sync. The same data is the evidence Sage checks your claims against. Pick the path that fits each source. Most teams use more than one.

01 - built and maintained by us

Native integrations

Delivery tools sync both ways. Feedback and customer data flow in. Migrating from other tools? Import just once.

Jira, Linear, Intercom, Productboard… →02 · for AI, in both directions

MCP

Sage fetches the numbers your decisions rely on. Your coding agents can pull product context directly from the the product tree. Your AI Agents can add context (or artifacts) directly to the product tree.

Amplitude, Stripe, HubSpot, your own server →03 · for everything else

Make

No-code scenarios for the long tail: survey tools, spreadsheets, call recorders, internal systems.

Thousands of apps04 - for your engineers

API, Webhooks and CSV

Every object in Shorter Loop over REST. Webhooks push data in and send events out. CSV upload for whatever sits in a spreadsheet.

Internal systems, warehouses, spreadsheets →

WHICH PATH

Pick by thesource, then by who sets it up.

The same tool can sometimes be reached two ways. HubSpot, for example, has a native feedback sync and an MCP server. The native sync brings records in on a schedule. MCP lets Sage ask a specific question when a KPI or a claim needs a number.

NATIVEMCPMakeAPI, webhooks, CSV
What it doesSyncs records on a schedule or by webhookSage fetches metrics and answers when a KPI or claim needs them; agents write itemsYour scenario pushes records in when something happens elsewhereYour code reads and writes anything; events fire both ways
DirectionTwo-way for delivery tools, one-way in for the restBoth: Sage reads out, agents write inBoth inbound and outbound API callsBoth
Who sets it upA product admin, from settingsThe Product Admin connects over OAuth and picks which tools Sage may callWhoever builds your Make scenariosAn engineer; anyone for CSV
AI creditsNone to sync Per query Sage runs None to push None to call
Best forJira and friends, support desks, leaving another PM toolAnalytics, finance, CRM questions; AI coding agentsTools we don't connect to natively Internal systems, data warehouses, spreadsheets

Whatever data arrives by any path is then read by Sage for insights, claims and evidence. That reading uses AI credits, the same as a document you upload by hand.

The tools your team already lives in.

Native integrations cover the places your product data already lives: delivery trackers, support desks, CRM, and the product tool you may be moving away from. Delivery work stays in sync, feedback gets clustered into opportunities, and account value sits next to every request.

Live apps
AHAha!Two-way sync bringing Aha! work items into Shorter Loop backlog while preserving hierarchy. Pushing back is off until switched on per work item type.
AIairfocusTwo-way sync bringing airfocus items into the Shorter Loop backlog and Feedback Manager, with their prioritisation scores.
CICraft.ioImport Craft.io epics, features and stories into the Shorter Loop backlog, preserving hierarchy.
PRProdPadImport ProdPad ideas, companies and contacts into Shorter Loop as Ideas, Organizations and Users.
PRProductboardImport Productboard features, companies and users into Shorter Loop as Ideas, Organizations and Users.
RORoadmunkImport Roadmunk roadmap items into the Shorter Loop backlog, with their dates and their tree.
AMAmplitudeImport Amplitude product analytics alongside the work it should inform.
MIMixpanelImport Mixpanel funnels as KPIs and keep their numbers current, alongside the work they inform.
POPostHogImport PostHog product analytics alongside the work it should inform.
ASAsanaTwo-way sync linking Asana tasks with Shorter Loop's backlog - task and project completion state for delivery that does not run on engineering tools.
CLClickUpTwo-way sync bringing ClickUp tasks into the Shorter Loop backlog, and a migration source for teams moving across.
GIGitHubTwo-way sync linking GitHub issues and Shorter Loop's Product Backlog work items seamlessly.
GIGitLabTwo-way sync linking GitLab issues with Shorter Loop's Product Backlog work items.
JIJiraTwo-way sync linking Jira issues with Shorter Loop's Product Backlog work items seamlessly.
LILinearOne-way sync importing Linear Issues as User Stories into Shorter Loop's Product Backlog.
MCmonday.comTwo-way sync linking monday.com boards with Shorter Loop's backlog - board and item status for ops-led delivery teams.
HUHubSpotOne-way sync importing HubSpot tickets, contacts, and companies to Shorter Loop Feedback Manager.
SASalesforceSync feedback from Salesforce to Shorter Loop Feedback Manager.
ADAzure DevOpsTwo-way sync keeping Shorter Loop epics, features and user stories in step with Azure DevOps work items, hierarchy included.
RARallyOne-way sync importing Rally epics, features and user stories into Shorter Loop's product backlog, with their hierarchy.
COConfluenceImport Confluence pages as Shorter Loop documents, with their structure and their tree.
GDGoogle DriveDocs, decks and research files - the default corpus at most scale-ups.
NONotionImport Notion pages as Shorter Loop documents, with their structure and their tree.
SOSharePoint & OneDriveThe document corpus for Microsoft-stack teams.
BRBrevoOne-way sync importing Brevo companies as accounts and contacts as members in Shorter Loop's Feedback Manager.
CACannyImport Canny posts, companies and users into Shorter Loop's Feedback Manager.
FRFreshdeskImport Freshdesk tickets, companies and contacts into Shorter Loop as Issues, Organizations and Users.
HSHelp ScoutImport Help Scout conversations, organizations and customers into Shorter Loop as Issues, Organizations and Users.
INIntercomOne-way sync importing Intercom conversations and tickets into Shorter Loop's Feedback Manager as Issues.
PFPendo FeedbackImport Pendo Feedback features into Shorter Loop as Ideas.
SEServiceNowOne-way sync importing ServiceNow incidents, companies and users into Shorter Loop's Feedback Manager.
ZEZendeskOne-way sync importing Zendesk tickets, organizations and users into Shorter Loop's Feedback Manager.
CHChartMogulImport ChartMogul's SaaS metrics - MRR, ARR, churn and customers - with the last twelve months of history.
STStripeImport Stripe revenue - MRR, ARR and subscription counts - as KPIs beside the work meant to move them.
PLPlanhatImport Planhat customers as accounts with their health and revenue, their people as contacts, NPS as attributed feedback, and the book's health as KPIs.
DODovetailImport Dovetail documents as Shorter Loop documents, and tagged highlights as feedback.
SLSlackTwo-way sync with Shorter Loop - manage Ideas, Issues, and comments in Slack.
FAFireflies.aiImport Fireflies meeting summaries and transcripts as Shorter Loop documents, and the soundbites cut from them as feedback.
APAPIsAccess and manage product data via API.
WHWebhookSend epics, features, stories, ideas, and issues to external apps.
FWFeedback WidgetCollect feedback directly from users.

Sage fetches the data. Your agents write the work.

MCP is the protocol AI tools use to talk to other software. Shorter Loop uses it both ways. Sage connects out to your systems for metrics and evidence. Your AI agents connect in to build your roadmap.

Product analytics
AMAmplitudeImport Amplitude product analytics alongside the work it should inform.
MIMixpanelImport Mixpanel funnels as KPIs and keep their numbers current, alongside the work they inform.
POPostHogImport PostHog product analytics alongside the work it should inform.
Revenue & finance
CHChartMogulImport ChartMogul's SaaS metrics - MRR, ARR, churn and customers - with the last twelve months of history.
STStripeImport Stripe revenue - MRR, ARR and subscription counts - as KPIs beside the work meant to move them.
Support & feedback
BRBrevoOne-way sync importing Brevo companies as accounts and contacts as members in Shorter Loop's Feedback Manager.
CACannyImport Canny posts, companies and users into Shorter Loop's Feedback Manager.
FRFreshdeskImport Freshdesk tickets, companies and contacts into Shorter Loop as Issues, Organizations and Users.
HSHelp ScoutImport Help Scout conversations, organizations and customers into Shorter Loop as Issues, Organizations and Users.
INIntercomOne-way sync importing Intercom conversations and tickets into Shorter Loop's Feedback Manager as Issues.
PFPendo FeedbackImport Pendo Feedback features into Shorter Loop as Ideas.
SEServiceNowOne-way sync importing ServiceNow incidents, companies and users into Shorter Loop's Feedback Manager.
ZEZendeskOne-way sync importing Zendesk tickets, organizations and users into Shorter Loop's Feedback Manager.
CRM & sales
HUHubSpotOne-way sync importing HubSpot tickets, contacts, and companies to Shorter Loop Feedback Manager.
SASalesforceSync feedback from Salesforce to Shorter Loop Feedback Manager.

For every tool we'll never build a connector for.

We won't pre-build a connector for every tool your team uses, and we'd rather say so. Shorter Loop has an official app on Make, so anything Make reaches can send data in. That covers thousands of apps.